Malena has worked in radio, television, corporate marketing and then co-owned an ad agency before starting her branding consulting firm, Athena Institute in 2006. That was also the same year she became a published author with her debut novel The Stork Reality. Since then, Malena has continued her writing and branding career while raising three children.
She has won numerous advertising and writing awards and was named to 40 under 40 with OKC Biz. She has branded 200 companies and products and has traveled around the country speaking on writing and marketing topics.
In 2016, she developed a personal and professional growth program called Bow & Arrows to teach professionals about the power of personal branding and small business branding and individual growth. The program uses the Artemis metaphor to create a powerful brand, including the key components: The Hunter (You or Your Brand), The Bow (Life/Business Entity), The Targets, GPS, The Map, The Journey, and The Tribe. The interactive program includes 5 exercises and a compilation of best practices and resources for understanding self and interpersonal relations like Myers-Briggs, Dale Carnegie’s, How to Win Friends & Influence People, Gretchen Rubin’s Better Than Before and more. The program is available as a 90-minute workshop or a 45-minute luncheon presentation. Private workshops for groups of 6 or more are also available by request.
Contact her today about a private booking for your business or organization on the topics of branding, marketing communications strategies, or personal brand power.
Brand Power for Sororities, Alpha Chi Omega
5 P’s of Personal Branding, Essential Families
Transforming Your Personal Brand Power, SHE Leads OKC Conference, Greens Country Club (included with conference ticket), 3/29/19
Personal Brand Power for College Women, Association of Collegiate Women, SWOSU, 4/4/19
Avoiding Poison Arrows, The Collective, Tribe Talk